Fiat 500 Barbie Edition has been released for Europe after Volkswagen release the customized Volkswagen Beetle Barbie Convertible in the United States.
Fiat 500 Barbie Edition was designed and built by Fiat’s Style Center (Centro Stile) in collaboration with the toy maker Mattel.
Fiat 500 Barbie Edition features an interior covered in soft, silver laminated Alcantara fabrics that comes with natural silk yarn floor mats and lip glosses stored in the glove compartment. Barbie Fiat 500 also comes with an LED-lit vanity mirror and other various “pink” accents.
Press Release
Barbie, the most famous fashion doll in the world, celebrated her 50th birthday on Monday (9 March) with a unique pink Fiat 500.
The special, one-off show car was designed and built in a partnership between Fiat’s Style Center (Centro Stile) and toy maker Mattel, to mark five decades of the internationally-known icon.
The bright pink Fiat 500 transported a real-life ‘Barbie’ model through the streets of fashionable Milan, driven by an equally life-like ‘Ken’. She arrived at Milan’s La Rinascente department store, while German pop band Nena played live songs from the last 50 years.
The special city car’s gleaming paintwork resembles nail varnish, while its seating is upholstered in soft, silver laminated Alcantara fabrics. The floor mats have been enhanced with natural silk yarn and there are lip glosses in brilliant colors stored in the glove compartment, along with an LED-lit vanity mirror.
Bright crystals sparkle on interior bezels, hubcaps, window moldings and the roof-mounted aerial, and there is even an outline of Barbie’s famed silhouette on the B-pillars.
“Barbie is a looker, smart enough to listen to everyone, a universal ambassador opting for a car that never divides, but frees everyone from having to declare their social status,” said Roberto Giolito, Fiat Style Director and creator of the Fiat 500.
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